Lulu, the marketplace for digital content on the Internet, has launched a new partnership program designed to maximize revenue for partner organizations while expanding the availability of its feature-rich tools and services for authors seeking hassle-free publishing.
"We want to build mutually beneficial relationships with true partners," said Harish Abbott, Lulu's Senior Vice President of Products. "Helping authors succeed is what Lulu is all about, and we're excited to partner with groups that share the vision."
The Lulu Publishing Partner Program supplies participating U.S. organizations and companies with a branded Web page to register members and customers with Lulu and a branded online marketplace to sell and promote their works. Lulu Publishing Partners can share in the success of their associated authors for a lifetime, receiving a portion of revenue from all services purchased and books sold.
The program lets partners expand their offerings while helping authors overcome typical sales and marketing challenges to reach a wider audience. And it's all backed by Lulu, which has deep expertise in technology and the online marketplace.
For more information about the Lulu Publishing Partner Program, visit www.lulu.com/partners.