Amazon.com announced final worldwide pre-order and customer savings numbers on the seventh and final installment of the Harry Potter series, "Harry Potter and the Deathly Hallows." In the largest single-product distribution in Amazon.com's history, the online retailer brought the magic of "Harry Potter and the Deathly Hallows" to millions of happy Muggles on Saturday – the first day the book was available to the public.
Amazon "Harry Potter and the Deathly Hallows" Facts:
• As of midnight, July 20, Amazon.com received more than 2.2 million pre-orders of "Harry Potter and the Deathly Hallows" on its Web sites worldwide, surpassing the previous pre-order record of 1.5 million held by the sixth book in the epic Harry Potter series.
• In the U.S., Amazon.com received over 1.4 million pre-orders making the book the company’s largest new product release ever.
• Amazon estimates its customers have saved more than $50 million worldwide on the purchase of the book when factoring in savings from the book’s discounted price, the $5 promotional certificate offered on Amazon.com and Amazon.ca and free shipping.
• Amazon.com delivered nearly 1.3 million copies of “Harry Potter and the Deathly Hallows” to the doorsteps of millions of Muggles across the country Saturday, July 21 – the first day the book was available to the public.
• Amazon’s U.S. fulfillment centers processed approximately 18 tons of “Harry Potter and the Deathly Hallows” per hour and shipped to more than 43,000 zip codes across the country.
• On its busiest pre-order day, Amazon.com took more than 1.75 pre-orders of “Harry Potter and the Deathly Hallows” per second.
• Amazon.com offered guaranteed Saturday delivery to customers for the same price as Standard shipping, and Saturday delivery was free for Amazon Prime members.
• Amazon’s Web sites serving the UK, France, Germany, Japan and Canada also provided release date delivery to hundreds of thousands of customers on Saturday, July 21.
• Across all of its seven web sites, Amazon shipped to more than 160 countries around the world.
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