Friday, May 22, 2009

5 New Book Marketing Packages Answer Self Publishing Authors Needs

Outskirts Press, the fastest-growing full-service self-publishing and book marketing company today introduced five new, inclusive book marketing packages to its growing family of over 4,000 authors. Each package combines a select number of a la carte marketing products and services with a specific focus at a 25% savings.

"Authors are discovering how fast and easy self-publishing a book has become," Outskirts Press Director of Author Support Kelly Schuknecht states. "However, book marketing continues to be a hurdle. Not so for Outskirts Press authors. Once published, we share ‘The 7 Tactics of Successfully Published Authors' with our writers. And now our new book marketing packages help our authors fulfill these tactics quickly and easily."

One tactic is "Enhancing Your Online Presence," which is supported by the new Amazon Extreme Marketing Package. This package combines a Kindle edition of the book with Search Inside the Book and keyword search submissions.

Another tactic is "Announcing Your Publication," which is supported by the new Book Blast Marketing Package. This package combines a custom press release with the services of both a PR Publicist (to professionally distribute the custom release), and 5 hours of personal marketing assistance with a marketing professional. The book is also submitted to ten reviewers who commonly review self-published books. Lastly, a 60-second book video trailer is produced and then distributed to social networking and video sites like YouTube, MySpace, and many others.

Rounding out the new packages are the Promotional Materials Package (delivering to the author 2,275 branded marketing materials like bookmarks, postcards, business cards, and more); the Global Book Tour Package (showcasing the book at 4 different book events in 4 different countries); and the Book Award Submission Package (entering the book into 6 renown book awards including Writer's Digest, Benjamin Franklin, and ForeWord Magazine's Book of the Year Awards).

"From The New York Times to The Wall Street Journal, self-publishing is recently starting to receive the recognition and kudos it deserves," Schuknecht continues. "Our new book marketing packages are designed to make book promotion just as easy, fast, and convenient as self-publishing has become, and the only way to experience the ease of book marketing like this is to publish through Outskirts Press."

To learn more about publishing and marketing with the full-service support of Outskirts Press, authors can visit for a free author's center without obligation.

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